Scope

Design a user-centric platform for purchasing railway tickets online, covering the full journey from search to checkout. The goal was to modernize the interface for a wide audience – from casual tourists to frequent travelers – ensuring clarity, speed, and accessibility across devices.

Process

Mapped user flows for both first-time and returning users, focusing on reducing cognitive load during search, seat selection and payment. Designed responsive layouts for the homepage, direction filters, booking screen, and checkout process. Paid close attention to state logic, form ergonomics, accessibility, and real-time system feedback. Integrated search and selection components with dynamic sorting, seating maps, and contextual hints.

Impact

• Reduced average booking time

• Increased mobile conversion

• Enhanced user trust

• Improved user satisfaction

ЖД Билеты