Collectif DAO
dApp, Pitch Decks, Reports, SMM
2023
Founding Designer, Product Designer
Product info
Scope
Define the core product vision and MVP for a Liquid Staking Protocol built on the Filecoin Virtual Machine (FVM). The focus was on translating Web3 mechanics into a clear user-friendly UI – aligned with blockchain usability standards and seamless onboarding.
Process
Led the creation of a brand identity and full UI/UX from scratch. Designed tailored cases for multiple user flows, including stakers and validators. Delivered design assets for investor decks, marketing assets, merch for public launch at Filecoin Istanbul 2023. Integrated real-time notifications, contextual microinteractions, and an embedded analytics dashboard to support smart decision-making and transparent processes.
Impact
Winner of ETH Global FVM Spacewarp Hackathon
Reached $1M TVL at peak